Growth Consultants for Southeast Asia.

At Astreem, we create growth strategies with partners ready to scale. We’re a team of strategists, innovators and problem solvers ready to increase your brand equity and digitise for scalability across Southeast Asia and beyond.

We bridge brand value and business valuation in our key Brand Value transformation methodology, the A360°.

We work with you to fully realize your brand potential through targeted Brand Strategies, Optimising your business operations through digital transformation and developing Go-To-Market Roadmaps to build your Brand Footprint.

Our Services


Brand Transformation :
Positioning, Articulation & IP

To increase revenue streams

We maximise your brand equity and potential IP exploitation through delivering Brand Strategy, Brand Positioning & Brand Communication Articulation.


Business Process

Reduce costs & improve efficiency

We identify gaps in the value stream to improve efficiency and productivity with a systemic view of reducing time and costs.


Business Strategy Development :
Sustainable Growth

Increase brand financial value

Our growth strategists uncover and transform business channels to crystallise your growth pathways for your brand to fully realise its financial value.



Increase international footprint

Our franchise experts develop end-to-end Franchise systems, from Strategy, Operations Documentation, Legal Documentation to Franchise Management systems for sustainable franchise growth.

Franchise Oppurtunities

We connect you with like-minded partners in our network and beyond.

A360° Transformation Journey

A360° Methodology

We bridge brand value and business valuation in our key Brand Value transformation methodology, the A360o.

We begin with your Ultimate Goal in mind.

The A360 is built upon our value pyramid which, when articulated through our services, form a firm foundation for businesses to scale, increasing your economic business value in both your tangible and Intangible assets. Our consultants will start you on a journey of continuous progress towards your Growth Objectives.

Get a printable Copy of our A360 Methodology



Together, we discover the essence of your brand and business and explore the future possibilities.

We take a structured deep dive into your brand, business and operations to understand what makes it tick and what makes you unique.

  • Discovery workshops
  • Competitor research
  • Positioning mapping
  • Customer profiling
  • Market research

Strategy Roadmap

Now, we define strategy. We’ll chart a clear path to get you where you want to go from where we are now by taking advantage of your relative strengths and developing new capabilities.

All sustainable growth begins with a realistic roadmap. We help anticipate and plan for the issues that come with scaling up by leveraging technology.

  • Brand & Business transformation
  • Channel strategy – new markets / channels
  • Market entry
  • Brand strategy
  • Business strategy


With our operations and industry specialists, we work with your team to maximise your existing points of leverage and build new capabilities that are necessary for your journey forward.

We help you leverage your intangible assets as well as optimise to fully extract value from your processes and IP.

  • Discovery workshops
  • Competitor research
  • Positioning mapping
  • Customer profiling
  • Market research



With new assets, procedures and processes in place, it’s time for rollout, implementation and access to new opportunities in the market.

We’ll help connect you with partners in our network and beyond.

  • Business Matching
  • Business Advisory
  • Due Diligence


A360° Actualization

It’s time to start scaling up, entering new markets and amplifying your brand and business guided by your roadmap and strategic goals.
The real journey starts here.

Case Studies

We have 15 years of experience – helping brands scale up and enter new regional markets.

Brand Transformation
Business Process Transformation
Business Strategy Development
Franchise Development

Our Expertise

We have experienced industry practitioners in-house across consumer & business verticals:
Food & Beverage Services
Wellness & Beauty
Talent Management

Our Clients