Our Team
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FOUNDER Hsien Naidu With over 20 years of consumer retail experience in the Asia Pacific region, Hsien Naidu has been integral in the growth of many local SMEs. Her wide experience in handling key executive positions from varying industries allowed her to venture through franchising, marketing, branding and intellectual property protection strategies. Believing on her passion to increase each client’s business value and growth, she founded Astreem Consulting which addresses the need of businesses to outsource their marketing and business development processes. As a Certified Practicing Management Consultant and SCOPE IP Consultant, Hsien and Astreem are committed to bringing innovative and relevant marketing insights to the business community. Her ongoing project partnerships with ASME, IE Singapore and FLA strengthen Astreem’s presence in the region. |
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VIETNAM REPRESENTATIVE OFFICE
Franchise Insights
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Hear it from our customers:
“Astreem’s streamline processes have provided an innovative and conducive environment for fruitful engagement with potential franchise seekers. This raises the quality of our discussions and hence, it has become easier for us to expand our business.” Alan Sim-Desert StoryRead more
“They show us the real potential of our business. Now, instead of just marketing our medSpa outlet we market our entire business through them.” Deidre Goh-Ivor JlimRead more
“Absolute excellence in professionalism, marketing and drive! Strong franchise expertise and network. Highly recommended partner for results!” Yeong Wee Tan-Kinder GolfRead more
“Astreem functions as our virtual franchise department, offering the expertise and contacts without the overheads.” Thomas Chiam-The Chicken RiceRead more
“Astreem has done a great job for us! We are very pleased with the results and they have exceeded our expectations every step of the way.” James Ong-FrolickRead more
“Astreem is efficient and result oriented.” Joy Tang
“Astreem manages her clients with utmost understanding and sincerity from the heart.” Pamela Lin-KooshiRead more
“Astreem is 100% client-oriented! As a result of their competence, the franchising process was a smooth and effective one.” Serene Ang-Snackz It!Read more
“Astreem has been a great business partner as they took the time to understand and added value in many parts of our business. They take a personal approach to ensure your business’ success.” George Ang-The ManhattanRead more
“Astreem is very thorough and competent in developing a successful franchise program for my business. At first, I was concerned with the taxing process but it had been a breeze journey with Astreem. With its professionalism and dedication, one could only expect the best from Astreem.” Robin Loh-Bath Culture Foot TherapyRead more
